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The Opportunity Analysis Canvas for Student Entrepreneurs
Overview
Forward
The Opportunity Analysis Canvas Simulation
Chapter 1
Introduction
Chapter 2
What are entrepreneurial opportunities?
Chapter 3
What is strategic decision-making?
Chapter 4
Thinking Entrepreneurially
Chapter 5
Entrepreneurial Mindset
Entrepreneur Spotlight: Anthony Casalena
Chapter 6
Entrepreneurial Motivation
Entrepreneur Spotlight: Tony Hsieh
Chapter 7
Entrepreneurial Behavior
Entrepreneur Spotlight: Neil Blumenthal
Chapter 8
Seeing Entrepreneurially
Chapter 9
Industry Condition
Entrepreneur Spotlight: Andy Katz-Mayfield
Chapter 10
Industry Status
Entrepreneur Spotlight: Joel Jackson
Chapter 11
Macroeconomic Change
Entrepreneur Spotlight: Richard Lowenthal
Chapter 12
Competition
Entrepreneur Spotlight: George Weinmann
Chapter 13
Acting Entrepreneurially
Chapter 14
Value Innovation
Entrepreneur Spotlight: Julie Uhrman
Chapter 15
Opportunity Identification
Entrepreneur Spotlight
Chapter 16
Next Steps
Entrepreneur Spotlight: Andy Katz-Mayfield
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